Position Summary
The Marketing Specialist will contribute to Discovery Robotics’ mission by increasing its knowledge of and status within the cleaning industry marketplace. The successful candidate will be continuously challenged to be innovative and take full advantage of the Internet, AI, gamification, virtual and augmented reality, and other technologies that delight customers and reduce costs.
We are a small team located in the Oakland section of Pittsburgh. In order to maintain our fast pace we prefer the successful candidate live in close proximity to our building at 4638 Centre Avenue. This is a part-time position to begin with full-time potential.
Responsibilities
- Take ownership of Discovery Robotics’ website.
- Create and publish digital marketing content on Discovery Robotics’ social media sites, currently LinkedIn, Facebook, and Twitter.
- Implement a monthly email marketing campaign and increase frequency to 2x a month when practical.
- Lead Discovery Robotics’ participation or not in trade shows, including virtual shows.
- Make the Discovery Robotics’ brand and logo uniform everywhere they appear, e.g., business cards, letterhead, instruction manuals, social media, etc.
Monitor competitor’s pricing, products and marketing campaigns.
Requirements
The most important requirements are open-mindedness, creativity, and a willingness to take risks. We will not succeed by offering traditional solutions. The cleaning industry already has plenty of those.
- 5 years experience in marketing and experience launching a product
- Digital literacy: social media, SEO, Google Analytics, buying ad words, conversion rates, website development (we use WordPress), online payments and surveys, structuring YouTube channel
- Excellent communication skills, especially written communication
- Ability to research
- Excellent sense of beauty and artistry
- Bachelor’s degree in Marketing, English, Design or related field
The Marketing Specialist reports to the Discovery Robotics’ President and CEO. Please send a resume and cover letter to jobs@discoveryrobotics.com.